Services & Pricing
Let’s work together to to build a brand that resonates and create campaigns that move people from awareness to action.
Marketing Audit & Strategy Session
Feeling unsure about your nonprofit’s marketing direction? This focused audit and strategy session is a perfect kickstart to get you immediate clarity and a clear, actionable plan. My goal is to help you feel confident in where you can take your marketing so it delivers an impact.
This discovery call and live session is the perfect starting point. It’s an easy way to gain immediate clarity and get actionable recommendations without committing to a full-scale project. We’ll diagnose your biggest challenges and provide you with a clear path forward, helping you remove the guesswork from your next steps.
Investment: $300
What’s Included
- 30-Minute Discovery Call: We’ll talk about your organization’s goals, challenges, audiences, and existing marketing initiatives. I’ll suggest a direction that can make the most impact.
- Marketing Audit: A preliminary review of your existing marketing, including website, social media channels, campaigns, and other collateral.
- One-Hour Live Session: A virtual review of my findings and discussion with suggestions for immediate improvement.
- Actionable Recommendations: A detailed summary of our discussion, including a list of prioritized, actionable steps you can immediately implement to boost your marketing efforts.
Brand Messaging & Positioning Package
Drive awareness and action with messaging that resonates.
Growing nonprofits can’t afford not to have a strategic marketing plan. I partner with your organization to develop a purposeful, impactful marketing strategy that directly supports your goals and strengthens your impact. Together, we’ll build a clear, actionable plan that connects every marketing effort to your mission, so you can increase visibility, strengthen community engagement, and attract the supporters you need to grow your impact.
Investment: $1000
What’s Included
- Discovery call: We’ll talk about your organization’s goals, challenges, audiences and narratives, and align on the direction of your brand messaging.
- Audience research: Analysis and clear definition of key audiences, their motivations, challenges, and what moves them to support your cause.
- Value Proposition: Articulates what makes you unique and highlights why donors, partners, and stakeholders should support your nonprofit.
- Core messages and narrative: A compelling brand narrative and audience messaging document that tells your story, builds trust, and inspires action.
- Includes talking points that equip your team with consistent, inspiring language for all communications.
Marketing Campaign Execution
An impactful full-scale campaign delivered to you.
Need to promote a key initiative, but lack the internal capacity to execute it? Whether it’s event promotion, fundraising, or brand awareness, I provide the expertise and content to bring your campaign to life.
I partner with your team to create a concept, identify a strategy, and establish KPIs to ensure your campaign reaches the right audience and achieves measurable impact. From social media videos to email and paid advertising, leave the content creation to me, so you can focus on your mission.
Investment: Starting at $1800
What’s Included
- Campaign Strategy & Planning: Includes clearly defined goals, key messaging, target audiences, and tactics for key channels, including email, social media, paid advertising, and web.
- Content & Creative Development: All campaign assets, from social posts to email copy, align with your brand voice and drive action. Graphic and multimedia design is done in Canva.
- Performance Tracking & Reporting: Performance is tracked throughout the campaign and you’ll receive clear, data-driven reports that show what’s working and what we’ve learned.
- Team Collaboration: I work seamlessly with your team to ensure a coordinated and successful launch.
Strategic Marketing Plan
Your nonprofit is making a difference. Is your marketing strategy?
Growing nonprofits can’t afford not to have a strategic marketing plan. I partner with your organization to develop a purposeful, impactful marketing strategy that directly supports your goals and strengthens your impact.
Together, we’ll build a clear, actionable plan that connects every marketing effort to your mission, so you can increase visibility, strengthen community engagement, and attract the supporters you need to grow your impact.
Investment: $2400
What’s Included
- Discovery & Assessment: A deep dive into your organization to understand your mission, goals, and current marketing efforts to identify your biggest opportunities for growth.
- Audience & Messaging Framework: Clearly defines your key audiences and includes compelling, consistent messaging that inspires them to act.
- Strategic Roadmap: A marketing plan that outlines your long-term vision and aligns with your nonprofit’s strategic plan. Includes strategic pillars, key initiatives, channel strategy, and metrics for success.
- Go-to-Market Framework: A high-level blueprint for your first key initiative that includes: core messaging, channel strategy, and a timeline.
- A full, detailed execution plan can be provided as an additional service.
Marketing Retainer
A partnership for all your marketing needs.
Is your team at capacity? Do you need ongoing marketing support, but aren’t ready to invest in a full-time hire? I’ll serve as your dedicated marketing partner, providing consistent, high-level leadership and hands-on support to ensure your marketing efforts drive action and align with your mission.
This is a collaborative relationship designed to provide you with the strategic guidance and execution support you need to consistently drive your mission forward.
Investment: Starting at $3,500 a month*
*Three-month commitment required
What’s Included
Each retainer is customized to your organization’s needs. They can include:
- Ongoing strategic marketing leadership to ensure your marketing results in action and awareness.
- Content creation for newsletters, websites, and blogs.
- Graphic design support and video editing with Canva
- Marketing campaign development: Full strategy and multi-channel, including landing pages, ads, email, and social.
- Optimizing and repurposing existing content to make your reports, blog posts, and storytelling stretch further.
- Seamless integration into your team meetings and workflows
- Appx. 20 hours a week
Client Testimonials
Not seeing what you need? Let's talk!
Every nonprofit is unique. If you’re looking for something different, please reach out! Let’s build something awesome together.