Services & Pricing
Campaign support for the moments that matter most to your mission.
Campaign Audit & Optimization Session
Improve performance and increase audience engagement
Not sure why a recent campaign under-performed? Or preparing for an upcoming one? This session provides clarity without a long-term commitment.
I review your existing communications, digital channels, and recent campaign activity, then walk you through prioritized recommendations to improve messaging, sequencing, calls-to-action, and performance. It’s a practical way to diagnose issues, reduce guesswork, and decide next steps with confidence.
Investment: $400
What’s Included
- Campaign & channel review: Assessment of current or recent email, social, web, and messaging performance.
- Optimization opportunities: Documented insights into what’s limiting performance and where improvements will have the greatest impact across messaging, content, flow, timing, and calls to action.
- Live strategy session: A collaborative review of findings with expert guidance to build shared understanding and confidence, so your team leaves with the capacity and skills to move forward.
- Actionable next steps: A prioritized, execution-ready set of recommendations outlining what to fix immediately, what to test next, and how to prepare for your next campaign.
Digital Campaign Strategy & Execution
An impactful full-scale campaign delivered.
When you need to rally supporters around a critical moment—like a new program launch, an advocacy push, major event, or a fundraising drive—this campaign package gives you the focused support to make it happen.
I partner with your team to define goals, sharpen your message, and execute a coordinated campaign across key channels, like email, social, and web. You get strategy shaped by someone who’s led campaigns like yours before, so you’re making decisions with confidence and building real momentum from day one.
Investment: Starting at $1800
What’s Included
- Campaign Strategy & Planning: Includes clearly defined goals, key messaging, target audiences, and tactics for key channels, including email, social media, paid advertising, and web.
- Impactful copy and execution: We’ll decide which channels to focus on and I’ll deliver campaign copy and content and content.
- Light creative & content support: Includes light creative support to bring your campaign to life, such as Canva social graphics, email visuals, and short-form video.
- Creative scope is defined in advance, based on campaign needs, with additional assets available as an add-on.
- Performance Tracking & Learnings: Performance is tracked throughout the campaign. You’ll receive clear reporting on what’s working and what to carry forward.
Campaign & Digital Marketing Retainer
Ongoing leadership and execution without a full-time hire
If your team is juggling multiple campaigns and competing priorities, you need someone who can both think strategically and get things done. This retainer gives you consistent support for digital communications, marketing campaigns, and social media.
I partner closely with your team to plan, execute, and optimize your digital initiatives over time, bringing senior judgment to priorities and decisions, while staying hands-on in execution. This engagement is designed to reduce scramble, build momentum across initiatives, and strengthen your team’s confidence and capacity along the way.
Investment: Starting at $3,500 a month*
*Three-month commitment required
What’s Included
- Ongoing campaign management: Strategic oversight and support for multiple initiatives and launches, as well as ongoing digital communications. Covers strategy, planning, and sequencing across channels.
- Digital marketing execution: Hands-on execution across email, newsletters, social, and web–includes copy, content coordination, and support for landing pages and ads.
- Video and social content: Creative support for engaging visuals and short-form video to support email and social campaigns.
- Strategic guidance & optimization: Ongoing input to refine messaging and tactics, improve performance, and adapt based on results.
- Embedded collaboration & capacity building: Regular check-ins, knowledge-sharing, and support to help your team work more effectively over time.
Messaging & Campaign Foundations
Drive awareness and action with messaging that resonates
Strong campaigns depend on clear messaging and audience alignment. This foundational engagement provides the deeper clarity and shared language that campaigns rely on to be effective.
This engagement is designed for organizations that need to intentionally define or reset their messaging before launching a major initiative, entering a new phase of growth, or aligning stakeholders around a clear narrative. It results in a practical messaging foundation that supports upcoming campaigns and initiatives.
Investment: $1200
Deliverables include:
Discovery & alignment: A working session to discuss your organization’s goals, challenges, audiences and narratives, and align on the direction of your brand messaging.
Audience research and definition: Analysis and clear articulation of key audiences, their motivations, concerns, and what moves them to support your cause.
Value Propositions: Articulates what makes you unique and highlights why donors, partners, and stakeholders should support your nonprofit.
Core messages and narratives: A compelling brand narrative and audience messaging document that tells your story, builds trust, and inspires action.
Fractional Chief Marketing Officer
For a small number of clients, I serve as a part-time, Fractional CMO, embedding with your leadership team to provide strategic direction across digital communications and marketing priorities.
Fractional CMO services are designed for nonprofits managing multiple initiatives or navigating growth and change. I help align efforts with organizational goals, guide decision-making, and strengthen internal capacity, so marketing is focused, coordinated, and driving meaningful outcomes over time.
What’s Included
- Strategic communications and marketing leadership: Direction across campaigns, digital strategy, and go-to-market planning to ensure efforts support organizational priorities.
- Mission and organizational alignment: Senior guidance to help leadership teams prioritize work, allocate limited resources, and make confident, mission-driven decisions that align with strategic plans and organizational priorities.
- Team enablement & performance: Support for staff and contractors, including process standardization, role clarity, and KPI-setting to improve consistency and effectiveness.
- Messaging, brand, and narrative expertise: Guidance on brand visuals, narrative, value propositions, and audience messaging to ensure clarity and consistency across campaigns that support communications, fundraising, and program goals.
Client Testimonials
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Every nonprofit is unique. If you’re looking for something different, please reach out! Let’s build something awesome together.